Your current brainstorming techniques might be hindering new ideas. How can companies come up with creative, executable ideas? Through guided brainstorming sessions and variations including brainswarming and “note and vote”.
I believe there are two kinds of people in this life. Those that ask for permission to do something (Let’s call them the “Captain May I?” group) and those that bluntly state their intentions (Let’s call them “I Intend To” group). The difference between these two groups of people is rather subtle but distinct.